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Sr Dir, Advanced Advertising Sales

Company: Spectrum
Location: Austin
Posted on: March 18, 2023

Job Description:

JOB SUMMARYThe Sr. Director of Advanced Advertising Sales has responsibility for helping to drive sales for the full Central Division. This individual will work directly with the Divisional Vice President, the Regional Vice Presidents and other Sales leadership to provide the Divisional Advanced Sales Strategy and direction to achieve the Advanced Revenue sales goal. This employee can sit anywhere within the Central Region. MAJOR DUTIES AND RESPONSIBILITIES

  • Actively and consistently support all efforts to simplify and enhance the customer experience.
  • Partner and align with Division Vice Presidents of Sales to support and service Advanced Sales efforts for the Division.
  • Develop and manage annual and quarterly Divisional Advanced budgets and go-to market strategies to achieve objectives.
  • Lead a team of 19 Advanced Advertising Sales Leaders across the division to develop short-term, mid-term and long-term business plan for division, region and markets.
  • Understand corporate goals, organizational strategy, product and technology plans to ensure all initiatives meet requirements.
  • Adopt and utilize agreed upon KPI's and performance metrics to monitor and share on a weekly, monthly and quarterly basis.
  • Completes appropriate business activity reports and forecasts as required.
  • Actively develops Advanced sales opportunities and communicates to the account executives and management team.
  • Works effectively on a day-to-day basis with sales teams, providing a framework and environment conducive to seamless integration of Advanced and advanced products and services.
  • Coaches, trains, motivates and develops sales staff on growing Advanced revenue streams.
  • Ensures Advanced Product experience deliverables are met and align with AE and client goals/objectives.
  • Serves as evangelist and "key innovator" with regards to emerging Advanced media products and services
  • Develops a portfolio of executive-level contacts within agency and client universe to expand Spectrum Reach's impact on the marketplace.
  • Thinking creatively to apply new technologies/platforms to better address client objectives.
  • Working with sales teams and clients to problem solve and identify opportunities on Advanced business.
  • Accurately identify, monitor and forecast Advanced sales and marketing trends for key business segments.
  • Achieve sales operational objectives by contributing information and recommendations to overall strategic plan by monitoring competitive products and feedback from markets.REQUIRED QUALIFICATIONS
    • Regularly required to talk and communicate with clients and internal team members.
    • Required to type, read and interpret complex information using a computer.
    • In depth knowledge of data, analytics, Online/Advanced ad technology and previous experience incorporating these attributes into sales strategies.
    • Track record of leading high performance teams utilizing a data driven approach against key performance indicators.
    • Proven motivator and team leader with a passion to win, eliminates roadblocks and demonstrates excellent problem solving skills.
    • Demonstrated organizational skills; must be detail-oriented and have a proven tracking record of managing multiple tasks and deadlines simultaneously.
    • A creative thinker and self-starter with strong writing and communication skills.
    • Proven skill with Word, Excel, PowerPoint, and Photoshop.
    • Working knowledge of Visio, Project, and other Adobe products.
    • Valid driver's license, satisfactory driving record within Company required standards, and auto insurance.Required Education
      • Bachelor's degree in marketing or related field, or equivalent combination of education and work experience.
      • Required Related Work Experience and Number of Years
      • Leadership experience - 7+
      • Total relevant work experience in Advanced Sales - 7-10
      • Sales Experience - 10+PREFERRED QUALIFICATIONS
        • Preferred Skills/Abilities and Knowledge
        • Preferred Education
        • MBA ideal
        • IAB Certification idealWORKING CONDITIONS
          • Frequent travel
          • Office environmentEOECharter Communications is an Equal Opportunity Employer - Minority/Female/Veteran/Disability SAS801 334227-4 334227BR

Keywords: Spectrum, Austin , Sr Dir, Advanced Advertising Sales, Sales , Austin, Texas

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