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Razorfish: Data Analyst, Web Analytics

Company: Razorfish
Location: Austin
Posted on: November 22, 2021

Job Description:

Company DescriptionHi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.Com.Job DescriptionWEB ANALYTICS SENIOR ASSOCIATEJob DescriptionRazorfish is seeking a full-time Senior Associate of Data Analytics for our New York office. Candidates should be proficient in digital/website KPI frameworks, reporting, insight, and analysis. Day-to-day instruments include Adobe Analytics and Excel/PowerPoint.Responsibilities:Analysis & InsightsAnalyze website performance data (overall trends, clickstream, pathing, UX) to uncover meaningful insights, across a variety of global markets for a prominent e-commerce siteCreate and maintain bi-weekly and monthly reportingBuild ad-hoc analyses as needed to unearth page, experience, or market-level learningsIndependently prioritize analytical needs of team and business, based on complexity, timing, and visibilityPerform basic statistical analysis, such as calculating statistical significance, distributions, etc.Effectively communicate complex ideas to primary client contacts, both verbally and in writingQualificationsThe applicant should have at least 2-4 years of work experience in a business environment, with a minimum of 12 months successfully working with or adjacent to websites, such as in digital media or an intensively client-focused model such as an external consulting or marketing services firmBachelor's Degree in Marketing, Statistics or equivalent experience1+ year Adobe Analytics or Google Analytics experience preferredA storyteller, be able to make sense of data and extrapolate meaningful and actionable insightsExperience in creating and delivering presentations using PowerPointExperience in the any or multiple areas below would be a plus:SQL queryingBasic knowledge of website tagging or tag management systems (Adobe Launch, Google Tag Manager, etc)Paid or owned media campaign knowledge that would drive to a websiteAdvertising (both online and offline)Website design/customer experienceAdditional InformationAs part of our dedication to an inclusive and diverse workforce, Publicis Sapient is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hiring@publicissapient.com or you may call us at +1-617-621-0200.

Keywords: Razorfish, Austin , Razorfish: Data Analyst, Web Analytics, Professions , Austin, Texas

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