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Senior Demand Generation Manager

Company: TripActions
Location: Austin
Posted on: June 12, 2021

Job Description:

The Senior Demand Generation Manager at TripActions will be an integral part of the Growth team. In this role you'll be responsible for driving pipeline and revenue growth through best-in-class program strategy and execution. You'll get to own and evaluate the best way to get to the goal and then execute towards it, with the support of the broader marketing team, product team, and sales organization. Strong creative and project management skills, familiarity and comfort with analytics and data, a natural desire to be part of a team, and a positive engaged attitude are all imperative. You'll touch all parts of the demand funnel and get to experiment and try new things on a constant basis.

What You'll Do:

  • Drive qualified prospects to our sales organization at scale.
  • Create and execute demand generation programs which build and accelerate the pipeline (not limited to webinars, white papers, email marketing, direct mail, social, dinners/sporting, third-party communities, etc.)
  • Work closely with corporate sales - understand their needs to help accelerate deals, provide visibility to pipeline, and improve their lead to opportunity process
  • Analyze and share results, trends and insights
  • Manage relationships with agencies and other 3rd parties as needed
  • Partner closely with entire Growth team, specifically Head of Enterprise, Head of Digital, and Head of ABM

What We're Looking For:

  • Minimum of 4+ years of experience in marketing, sales or ops
  • Experience in demand generation, digital marketing, and managing programs that scaled
  • Experience in fintech and hyper growth environments a strong plus
  • Expertise in, or ability to quickly learn, tools such as Marketo and Salesforce.com
  • Ability to think strategically AND roll up your sleeves to get things done
  • Highly results-oriented and can deliver on executional excellence
  • Effective at partnering with internal and external stakeholders
  • Detail-oriented behavior and strong problem solving skills
  • Bachelor's Degree preferred

Keywords: TripActions, Austin , Senior Demand Generation Manager, Other , Austin, Texas

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