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Senior Digital Media Planner

Company: Integrous Marketing
Location: Austin
Posted on: May 3, 2021

Job Description:

Sr. Digital Media Planner

Integrous Marketing is adding a Senior Digital Media Planner to our growing team here in Austin, TX. This position will work collaboratively with our media and analytics teams to plan and execute across all types of digital media including display, video, content syndication/lead gen, programmatic and more. You will have the opportunity to build strategic relationships with our media partners to ultimately define and deliver the most appropriate programs that will drive measurable results for our clients.

Our approach to planning and managing digital media is unique as it is partnered with an advanced analytics and attribution system that allows you to see the true return on the investment you are managing. This position will provide you with a great opportunity to learn from a very collaborative team and will give you the foundation to launch and manage demand generation marketing programs. You will get exposure to all areas of digital demand generation including business analytics and marketing automation.

Does this sound like you?

  • You have 3+ years of digital media planning and/or buying experience
  • You are comfortable with working directly with 3rd party vendors and negotiating proposals on behalf of clients
  • You have experience in the day-to-day management of approved programs including creation of IOs, trafficking creative and other deliverables, management of A/B creative testing, ongoing reporting and optimizations to achieve client goals
  • You have experience working with Google Campaign Manager and other relevant tech platforms such as Integrate and Tableau
  • You have a desire to be innovative and identify new test opportunities by continuing to expand your digital media expertise through continuing education programs, monitoring relevant industry websites/blogs, and building relationships with relevant partners
  • You have experience in pulling reports and analyzing data of paid media performance
  • You are comfortable presenting media recommendations and providing detailed analysis to clients and internal stakeholders
  • Experience managing platform-based media buys including programmatic, paid social, YouTube, etc. is a plus
  • You have advanced skills with Microsoft Office and/or similar Google software (Excel, Powerpoint, Google Slides, Google Sheets, etc.)
  • You take tremendous pride in your work and care about driving real results for your clients
  • You want to be part of building a fast-growing, dynamic agency
  • You love to learn and consistently seek ways to improve both personally and professionally

Who is Integrous Marketing?

Integrous Marketing is an independent digital marketing agency located in Austin, TX. We specialize in driving demand for our clients through digital channels such as email and digital media. We are also pioneers in measurement, attribution and business analytics and are committed to executing marketing that drives revenue, not just leads. We are a group of experienced marketers who have spent the majority of our careers at established agencies and decided there has to be a better way to deliver high-quality work for clients without having to spin wheels and deal with office politics. At Integrous Marketing the quality of our work and the success of our clients are our top priorities. More info:

Next Steps

Sound like a good fit? If so, please send us your resume and tell us a little more about yourself.

Compensation will be based on experience

Perks and benefits include

  1. Profit sharing and 401k
  2. Full Health, Dental and Vision coverage
  3. Ample time off including 3 weeks PTO, federal holidays, and 1 week off in late December
  4. Education and Training budget
  5. Options to work remotely periodically
  6. In-office perks such as snacks and cold-brew on tap
  7. Quarterly team outings

Keywords: Integrous Marketing, Austin , Senior Digital Media Planner, Other , Austin, Texas

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