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SEO/SEM Specialist

Company: Robert Half
Location: Austin
Posted on: March 28, 2020

Job Description:

Description The Creative Group in Austin is currently on the hunt for a talented SEO SEM Specialist! The SEO SEM Specialist is responsible for formalizing search engine optimization (SEO) and marketing (SEM) strategies and tactics and helps lead the content and technology team in their implementation across all websites and digital platforms and any brand extensions (e.g., widgets, applications.). If this sounds like YOU, don't hesitate! Please apply today. Requirements Key responsibilities include - Utilizes analytics and brand strategy to determine priority key words to be found via search (e.g. Google, Bing, etc.) - Provides well-defined technical, design, content, and optimization strategies for search engine ranking improvement - Manages the budget for paid search and tracks the effectiveness of search engine marketing - Serves as a functional expert when devising and executing inbound linking strategies (e.g., backlinks, and social media marketing). - Develops website assessments and measures organic traffic for search engine optimization, making recommendations and translating them into technical or content requirements - Providing SEO guidance in technical areas (e.g., server infrastructure, website structure, and page construction) reviewing and managing all metadata, and consistently analyzing changing opportunities and monitoring trends in search engine algorithms and important keywords and competitive analysis as it relates to SEO, and research media opportunities. The Creative Group (TCG), a Robert Half company, matches creative, digital and marketing professionals with some of the best companies on a freelance, project or direct-hire basis. At TCG, we understand that you have a real passion for your work, and we spend time with you from the beginning in order to assess your skills, determine your strengths and figure out the type of work you want to do. Our personalized approach, innovative matching technology and global network with local market expertise help you find the creative, marketing and digital jobs that match your skills and priorities - fast. By working with us, you have access to challenging opportunities, competitive compensation and benefits, and training to enhance your skill sets. From philanthropy to environmental stewardship to employee programs, Robert Half is proud to have an active role in the communities in which we live and work. Our company has appeared on FORTUNE's "Most Admired Companies" list every year since 1998. Download our mobile app to take your job search on the go! Contact your local TCG office at 888.490.5565 or visit www.roberthalf.comjobscreative-group to apply for this job now or find out more about other job opportunities. All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada. 2020 The Creative Group. A Robert Half Company. An Equal Opportunity Employer MFDisabilityVeterans. By clicking 'Apply Now' you are agreeing to Robert Half Terms of Use httpswww.roberthalf.comterms-of-use .

Keywords: Robert Half, Austin , SEO/SEM Specialist, Other , Austin, Texas

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