Market Director of Business Development
Company: Cornerstone Healthcare Group
Location: Round Rock
Posted on: September 21, 2019
Cornerstone Healthcare Group, based in Dallas, Texas, was founded
in 1990 and provides excellent healthcare services to our patients,
residents and their families.
Our employees make a difference, join us so you can too! We pride
ourselves on our quality of care, responsive service, and
commitment to excellence. We treat each employee, patient and
resident like we would a member of our own family, and measure our
success by the direct impact we have on improving the quality of
life for our employees, patients and residents.
The Market Director of Business Development (DBD) is responsible
for the implementation, support, analysis, execution and training
of the Cornerstone Healthcare group business development
initiatives in their assigned market. He/She will provides
leadership and support to their hospital enabling the Hospital to
meet business objectives, increase market awareness, implement
strategies, create sales and marketing plans, build, expand and
achieve admissions, census and net revenue goals. Working with the
hospital Operations team as a key team member to support and lead
the sales and marketing effort that compliment the hospital's
initiatives. He/She will also support Cornerstone Healthcare's
Business Development mission through active participation in the
design, modification and implementation of sales and marketing
The Market Director of Business Development (DBD) duties
Promotes and motivates sales/marketing and other key staff in
referral and admission development.
Tracks acute care hospital referrals and trends for growth
Recruits, hires and trains CLs, and admissions staff when needed
for open positions.
Provides guidance, training and support to hospital clinical
liaisons and CEO on marketing/business development activities.
Ensures proper administration of policies and procedures utilized
in providing a central intake and admissions process for the
Establishes admissions goals for the hospital, monitors on a daily
basis, and intervenes when necessary to overcome shortfalls.
Serves as trouble-shooter for census-challenged hospital and
implements strategies for improvement.
Develops measurable performance standards for hospital business
development marketing team.
Communicates Cornerstone's mission, strategies, values, philosophy,
expectations and culture.
Perform additonal duties as assigned.
Proven success as a sales leader.
Experience with managing and motivating a sales team.
Knowledge of operational and financial plans for departmental
interpretation and application.
High level of analytical ability to establish goals and objectives
to support success.
Interpersonal skills to objectively handle conflict management.
Ability to identify, define and apply metrics for a measurement of
Action oriented individual with ability to: identify opportunity;
adapt to change; works independently; and prioritize tasks /
Possesses a drive and desire to finish regardless of
Continuously strives to meet / exceed goals.
Strong customer service skills.
Interpersonal skills to include the ability to form constructive
and effective relationships with clients and customers. Attentive
and active listening skills. Effective verbal and written
communication skills, and strong presentation skills with ability
to adjust accordingly for a variety of audiences.
Analytical / methodical reasoning ability with the ability to
objectively outline both pro's and con's of the situation and
strategically conclude appropriate course of action.
Strategic problem solving with ability to adapt to change and / or
Intellectual ability to handle concepts and complexity
Knowledge of regulatory standards, compliance requirements and
hospital policies and procedures.
Working knowledge of technology such as word processing, graphics,
databases, spreadsheets, etc.
Education and/or Experience:
RN, LVN or RRT.
Bachelor's degree in Sales, Marketing or healthcare field.
Previous management experience of 3-5 years in a changing
Three to five (3-5) years of direct sale, marketing or healthcare
admissions in a hospital environment preferred.
Certificates, Licenses, Registrations:
Keywords: Cornerstone Healthcare Group, Austin , Market Director of Business Development, Executive , Round Rock, Texas
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