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Content Marketing Manager

Company: AlienVault
Location: Austin
Posted on: September 15, 2018

Job Description:

Content Marketing Manager AlienVault - Austin We are looking for a strategic and creative thinker who excels both at writing and project management to help take the content development process at AlienVault to the next level. As a member of The Alien Nation, you will be entering an exciting growth stage company with offices in Austin, San Mateo, Spain and Ireland. WHAT YOU WILL BE DOING: Partner with stakeholders across the marketing and product marketing org to define requirements, scope and success metrics for content projects Manage content development and review process across internal and external content authors/contributors from initial project kick-off through publication on AlienVault website and related web properties (YouTube, Slideshare, etc) Brainstorm ways to repurpose and repackage content into different formats and form factors infographics, checklists, whitepapers, blog posts, etc. Ensure visibility of content task/project status in JIRA and manage JIRA tickets to align workstreams throughout the content development process (content creation, design, web launch, etc.) Partner with design team to ensure that final deliverables meet the needs outlined by key stakeholders for each content project Proofread and edit content to ensure message consistency, adherence to AlienVault voice, proper grammar, sentence structure and punctuation. For web copy, ensure adherence to SEO best practices for length and keyword usage along with optimization of meta data. Identify content in need of updates/refresh as well as retirement and manage this process in partnership with design, web and content stakeholders Write compelling registration page copy for content resources. Adapt long-form content resources into succinct landing pages for lead capture. Work directly within website CMS to launch and update content pieces. Partner with web stakeholders to ensure effective merchandising of content resources. Analyze impact of content on lead acquisition and opportunity creation to provide input into content strategy WHAT YOU NEED: 3-5 years experience in a content marketing or closely related role, ideally supporting marketing of a technical product Strong written communication skills including copy-editing and ability to create succinct, compelling marketing copy Bachelors Degree in marketing, communications or a related field Strong time-management, organizational skills and attention to detail Ability to adapt to changing priorities in a fast-paced environment Energetic can-do attitude, strong drive to deliver results and collaborative approach to projects Experience with light video editing a plus Experience with Adobe Creative Suite a plus Knowledge of basic SEO best practices is a plus WHAT YOU GET: Be part of a fast-paced growing company that offers a challenging and fun work environment Competitive compensation that includes base salary AT&T discounts 50% off internet 50% off wireless FREE Direct TV Work for a company that has won numerous industry awards and is recognized as a visionary in the industry Work for a company with strong year-over-year growth and a rapidly-growing customer base Live and work in beautiful Austin, Texas ABOUT US: Interested in joining our Alien Nation? We founded AlienVault to help organizations of all shapes and sizes achieve world-class security without the headaches and huge expense of other solutions. And we are passionate about our mission Besides having the opportunity to work for an innovative company that offers an award-winning solution, you'll have a chance to collaborate with some of the brightest minds in the security industry. Join the revolution today Note: To apply for this job, submit your application by clicking on the Apply Now button on this page

Keywords: AlienVault, Austin , Content Marketing Manager, Executive , Austin, Texas

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