Senior Technical Marketing Manager - Competitive Intelligence

Company: Infoblox
Location: Austin
Posted on: January 26, 2023

Job Description:

It's an exciting time to be at Infoblox.Named a Top 25 Cyber Security Company by The Software Report and one ofInc. magazine's Best Workplaces for 2020,Infoblox is the leader in cloud-first networking and security services. Our solutions empower organizations to take full advantage of the cloud to deliver network experiences that are inherently simple, scalable, and reliable for everyone. Infoblox customers are among the largest enterprises in the world and include 70% of the Fortune 500, and our success depends on bright, energetic, talented people who share a passion for building the next generation of networking technologies and having fun along the way.We are looking for a Technical Marketing Manager - Competitive Intelligence to join our Technical Marketing team in the United States, reporting to the Senior Director of Technical Marketing.In this role, you will own and drive all competitive work across the company for all product lines, including thinking strategically about the industry and competitive situations, gaining a deep understanding of Infoblox products, and teasing out positioning that would differentiate Infoblox from the competition. This role can be remotely based anywhere in the US. You're the ideal candidate if you're a tech-savvy strategic thinker who is driven to collaborate across teams, operates independently, and is driven by meeting deadlines and achieving results.What you'll do:

• You will lead a team that creates and collaborates on competitive intelligence that enables Sales, Solution Architects, Product Management and Engineering to differentiate Infoblox products.
• Understand and gather meaningful information on the DDI (DNS, DHCP, IPAM)/DNS security market and the competitive landscape, conduct SWOT analysis, understand competitors' products/solutions, and be the focal point for all competitive analysis
• Work closely with Product Management, Product Marketing, Corporate Marketing, and the field to ensure competitive differentiation for Infoblox product messaging, web content, campaigns, and corporate marketing content
• Lead a team that creates internal and external compelling messaging documents, such as web pages, presentations, and press releases
• Respond to competitive product announcements by creating technical and non-technical collateral to provide the field with relevant information on how to effectively position Infoblox technology
• Provide actionable sales tools, training and consultative engagement to serve the needs of the field as it relates to Infoblox's positioning and advantages over the competition. Develop tools to support the selling process, including battlecards, competitive positioning comparisons, white papers, and training and align all competitive analysis information with enterprise product launches
• Assist with field teams to establish competitive sales plays
• Develop customer-facing collateral for customers, prospects, and partners
• Be a thought leader about the market and competitive environment, regularly contributing to the company's blog and other social media outlets while interacting with industry analysts to influence their coverage of Infoblox products/technologies
• Assess the competitive landscape to identify product gaps, competitive threats, and strategic opportunities and provide Product Management and Engineering with input into product and roadmap planning and releasesWhat you'll bring:
  • 1-2 years proven ability to analyze markets, products, and competitors, and translate that information into full intelligence and sales leads
  • 4+ years of experience in competitive analysis, sales, technical leadership, product management, or product marketing
  • Proven ability to analyze markets, products, and competitors-and translate that information into useful intelligence and sales tools
  • Technical skills in DDI and security are desirable
  • Strategic analysis and competitive positioning skills
  • Strong sales experience preferred
  • Strong aptitude for analyzing competitor's products, strategy and messaging
  • Strong verbal and written communications skills, including competitive positioning, technical white-papers, and responses
  • Bachelor of Science in computer scienceor a related technical field or equivalent work experienceWhat success looks like:After six months, you will---
    • Achieve a solid understanding of the Infoblox competitive landscape
    • Develop a framework on how to conduct technical competitive analysis
    • Collaborate with multiple groups to develop the technical frameworkAfter about a year, you will---
      • Update all the required competitive technical content
      • Execute on your vision to enhance and improve the existing CI program
      • Have a track record of helping the field win new deals
      • Present the latest competitive updates to Infoblox's executive staff We've got you covered:Our holistic package includes coverage of your health, wealth, and wellness-as well as a great work environment, employee programs, and company culture. We offer a competitive salary and benefits package, including a 401k with company match and generous paid time off to help you balance your life. We have a strong culture and live our every day-we believe in transparency, curiosity, respect, and above all, having fun while delighting our customers. Speaking of a great work environment, here are just a few of the perks you may enjoy---
        • Onsite massages, clubs, farmers market, and fitness classes
        • Onsite cafeteria and catering with "chef-on-site" days
        • Electric vehicle charging stations
        • Outdoor amenities, seating, and courtyard BBQ
        • Newly remodeled office with state-of-the-art amenitiesPerks may vary dependent on locationWhy Infoblox?We've created a culture that embraces and rewards innovation, curiosity, and creativity. We achieve remarkable results by working together in a supportive environment that focuses on continuous learning and embraces change. So, whether you're a software engineer, marketing manager, customer care pro, or product specialist, you belong here, where you will have the opportunity to grow and develop your career. Check out . We think you'll be excited to join our team.#LI-ME#LI-Remote

Keywords: Infoblox, Austin , Senior Technical Marketing Manager - Competitive Intelligence, Executive , Austin, Texas