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Senior Manager Corporate Communications

Company: Tricentis
Location: Austin
Posted on: August 6, 2022

Job Description:

Tricentis is looking for a Senior Manager, Corporate Communications who will use their creativity, strong writing skills and media and analyst relations experience to support the promotion of the Tricentis brand and continuous testing software worldwide.The Senior Manager, Corporate Communications is tasked with raising awareness levels and conversations about Tricentis and its continuous testing software, reporting to the Senior Director, Corporate Marketing. You will be responsible for driving global strategic public relations and analyst relations programs to help build Tricentis visibility and reputation around the world, leading various agency partners and analyst firms, as well as developing close relationships with top tier press and analysts. Ideal candidates are passionate about maximizing near-term opportunities such as product launches, customer case studies and partnerships, while also building strategic, long-term programs for increasing the Tricentis brand awareness and perception in the software testing market. Applicants for this position should be creative and open to an innovative and non-traditional view of corporate communications.You will be working in a fast-paced environment where brand recognition and positive press and analyst coverage is critical to achieving the overall goals of the company.
Responsibilities

  • Help develop and lead communication programs to increase awareness and preference for Tricentis brand, solutions and products
  • Develop and support the execution of holistic announcement strategies for key program priorities, such as product and partnership launches, thought leadership campaigns, awards, and speaking opportunities
  • Coordinate with the product and marketing organizations to set goals and objectives that support the overall company's priorities
  • Craft press releases, award and speaking submissions and other communications vehicles
  • Monitor company, industry and competitive news and develop creative ways to insert Tricentis into conversations through compelling thought leadership and competitive positioning
  • Manage the day-to-day relationship with various agency partners and analyst firms (Gartner, Forrester and IDC) to drive exceptional program results (coverage, message pull-through and penetration, increasing share of voice)
  • Build and manage global hub model of agency partners for global scale and regional readiness
  • Track, analyze and share comprehensive measurements and KPIs that deliver on both short-term and long-term objectives
  • Build effective stakeholder relationships to define and align goals, objectives and execution while ensuring strong collaboration and communication
    Qualifications
    • Bachelor's degree - preferably in public relations, journalism or related field
    • 8+ years' experience in public relations or corporate communications, either in-house or agency, technology experience a must
    • Strong writing, communications and interpersonal skills
    • Proven experience planning and executing successful communications campaigns and programs, pitching and working with a broad range of media outlets, including trade, business press and online communities
    • Experience developing and managing global campaigns is a PLUS
    • Self-motivated with strong attention to detail and ability to handle multiple projects at one time
    • Ability to work in a fast-paced, cross-functional team setting
    • An eye for perfection, with the inclination to ensure that all written materials and efforts reflect excellence and adhere to brand and style guidelines
    • A "can do" attitude and enthusiasm to do what is asked to help the team achieve success - no task too large or small!
    • Finally, we are looking for someone who can be strategic while also taking a very hands-on approach to get things done
      We Offer
      • Market conform salary
      • Favorable working atmosphere in a rapidly expanding company
      • Personal and professional development
      • Coverage of medical and dental plan
      • Paid Disability & Life Insurance
      • 401k plan
      • Maternity leave
      • Variety of career opportunities and a wide range of tasksIf you are interested in the opportunity to become a member of Tricentis where your ideas count, apply now for immediate consideration. Tricentis is proud to be an equal opportunity workplace. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran.

Keywords: Tricentis, Austin , Senior Manager Corporate Communications, Executive , Austin, Texas

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