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Global Product Manager, High Voltage Therapies (Downstream)

Company: Abbott Laboratories
Location: Austin
Posted on: January 15, 2022

Job Description:

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.About Abbott -A healthy heart is essential to good health. That's why we're committed to advancing treatments for people with cardiovascular disease. As a global leader in Cardiac Rhythm Technologies, our breakthrough medical technologies help restore people's health so they can get back to living their best lives, faster. We focus on innovative technologies that can improve the way doctors treat people with heart arrhythmias, or irregular heartbeats. - Our location in Austin, TX currently has an opportunity for a -Global Product Manager, High Voltage. - Abbott Cardiac Rhythm Management Global Downstream Marketing is looking for a strong leader that wants to make a difference on the High-Voltage team. In this role you will own the commercialized high-voltage CRM portfolio, drive share acquisition through -strategic initiatives, and play an integral role in future product launch execution. -Candidate will need to self relocate to Austin TX area. WHAT YOU'LL DO -

  • Manage the global high-voltage product portfolio, including providing marketing strategy, guidance and support to international marketing teams
  • Generate expert level brand, market and competitive analyses
  • Develop annual -marketing plans -to grow product sales, profit, and share
  • Create and execute -marketing campaigns -that generate measurable wins
  • Collaborate with global marketing teams to create a unified strategy and cohesive -tactical execution -plans
  • Work closely with the U.S. Commercial team & Finance to ensure alignment
  • Gain buy-in from commercial -leadership -and ensure execution of -marketing plans
  • Forecast product demand and sales for monthly, quarterly, and annual -financial planning
  • Create -competitive marketing strategies -and -tactics -that defend and take share
  • Collaborate with the CRM Education team to develop, implement, and update product -training -for the -sales force -on an ongoing basis
  • Collaborate with the CRM Education team to generate strategic opportunities for KOL and AHP engagement
  • Collaborate with the -CRM Marketing -Communications team to ensure best-in-class collateral development for supporting sales execution
  • Lead new high-voltage product launches
  • Lead cross-functional teams in the development and execution of product launch plans and key milestones
  • Identify -product positioning, -value propositions, and key messaging in conjunction with the Marketing Communications team
  • Collaborate with -Upstream Marketing -counterparts to provide -market insights -and condition the market for product launches
  • Identify -market entry strategies -with the Reimbursement team
  • Develop podium and publication plans with the Clinical team
  • Create market develop plans with global marketing teams
  • Work with education team in developing field and physician -training -plans and ensure optimal -training -execution
  • Create and align on the go-to-market strategy with Commercial -leadership, including key performance indicators, segmentation, and account/customer targeting
  • Forecast launch demand to ensure adequate product supply
  • Develop -KOL strategy -and create physician champions for the product
  • Collaborate with Public Affairs in deciding and executing appropriate media communications
  • Track and report launch progress to -senior leadership -and key -stakeholders -regularlyEDUCATION AND EXPERIENCE YOU'LL BRING -Required -
    • Bachelor's degree
    • Minimum of 5 years in medical device product marketing or 5 years Cardiac Rhythm Management sales + MBA
    • Strong written and verbal -communication -capabilities required
    • Willing to travel 40%, including extended overnight and global (as the pandemic permits)
    • Must know how to Win Friends & Influence People
    • Must be -proactive -and -results oriented
    • Proficiency with -Microsoft Office suite -of applicationsPreferred -
      • MBA strongly preferred
      • Class III device product launch experience is strongly preferredDemonstrated -leadership, -strategic thinking, and -analytical -skills WHAT WE OFFERAt Abbott, you can have a good job that can grow into a great career. We offer: -
        • Training -and career development, with onboarding programs for new employees and tuition assistance - -
        • Financial security -through competitive compensation, incentives and retirement plans - -
        • Health care and well-being programs -including medical, dental, vision, wellness and occupational health programs -
        • Paid time off - -
        • 401(k) -retirement savings with a generous company match -
        • The stability of a company -with a record of strong financial performance and history of being actively involved in local communities -Learn more about our benefits that add real value to your life to help you live fully:--- -www.abbottbenefits.com - -Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity. -Connect with us at -www.abbott.com, on Facebook at -www.facebook.com/Abbott -and on Twitter @AbbottNews and @AbbottGlobal. -

Keywords: Abbott Laboratories, Austin , Global Product Manager, High Voltage Therapies (Downstream), Executive , Austin, Texas

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