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Product Marketing Manager

Company: WhereScape
Location: Austin
Posted on: February 15, 2020

Job Description:

We're looking for a rock star Product Marketing Manager to own product--marketing for WhereScape, the leading data warehouse automation--software provider.--The right person will quickly know our competitors like the back of their--hand. The right person will quickly know our buyers better than anyone--in the building. The right person backs up strategic insights with market--evidence, using that knowledge to drive positioning and messagingthat works.--You will manage the crafting of compelling content that spans the funnel--from top to bottom - thought leadership guides, webinars, white papers,--blog posts, datasheets, sales slicks, etc. You must be a good writer and--know how to manage other writers.----The right person will collaborate seamlessly with product managers andsales reps. Being able to collaborate cross-functionally is a balancing act--that requires strong strategic--communication skills.----The ideal candidate will have some technical experience in web dev,--software dev, mobile app dev, and be able to articulate in detail said--experience.Key ResponsibilitiesMarket intelligence-expert on our buyers, who they are, how--they buy and their key buying criteria.Understand the competitive landscape-be an expert on our--competition and how they are positioned.Collaborate with product management and marketing--communications to develop content and messaging that--resonate with our audience.Understand and document our buyer's process, including--where they get information, and the--who,--what,--when--and--why--behind the decisions they make.Product launch - spearhead product launches from the marketing--side--Understand, support and build relationships with sales - become a--collaborative presence and a resource for effective sales--enablement content.--Requirements3-5+ years of product marketing experience in a software--environment--Data Warehouse experience a plus--Must be an excellent writerMust be able to collaborate with a global workforce made up of all different types of people--Team player and excellent people manager--Bachelor's degree in business or marketing--Salesforce--EloquaAn Equal Opportunity Employer - Females, Minorities, Veterans, Disabled and Other Protected Groups

Keywords: WhereScape, Austin , Product Marketing Manager, Executive , Austin, Texas

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