Sr Marketing Data Analyst
Company: VirtualVocations
Location: Austin
Posted on: September 3, 2024
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Job Description:
A company is looking for a Senior Marketing Data Analyst.
Key Responsibilities
Analyze customer acquisition, retention/engagement, and market
trend data to provide valuable insights and reporting solutions
Create dashboards and reports for actionable insights and business
decisions, focusing on automation and scalability
Own the implementation of the martech stack, including Adjust MMP,
Firebase, and Google Analytics
Qualifications
5+ years experience in marketing analytics, with a focus on mobile
subscription apps
Experience with Mobile Measurement Partners (MMP) Adjust highly
preferred
Knowledge of Mobile Advertising Identifiers, Firebase, Google
Analytics, and the SKAN framework
Understanding of attribution models and marketing effectiveness
metrics
Proficiency in SQL, scripting languages (R/Python), and data
visualization tools like Tableau
Keywords: VirtualVocations, Austin , Sr Marketing Data Analyst, Advertising , Austin, Texas
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