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CRM Marketing Manager

Company: Indeed Flex
Location: Austin
Posted on: August 5, 2022

Job Description:

DescriptionWe are Indeed Flex. We Help People Get Jobs. Right now, we're hiring!The current staffing model is broken, with low wages and limited opportunities. As flexible work continues to grow, we're taking a radically different approach: providing job seekers with control, ownership, and choice, so employees can find the working patterns and scenarios to suit their lifestyles. In doing so, we aim to revolutionize the industry.After demonstrating our approach throughout the UK under the Syft brand, we were acquired by in 2019 and we rebranded to Indeed Flex in 2020. With continued independence and phenomenal levels of support, we've been able to accelerate our mission as we expand throughout the US as well as the UK. Fast growth creates tremendous opportunities - come and join a team of inquisitive, passionate, and driven individuals helping each other grow and building something meaningfulAbout the RoleWe're seeking a highly-organized, data-driven, creative, and energized CRM Marketing Manager to join our newly formed, centralized CRM team at Indeed Flex.With a remit supporting the delivery of automated and bespoke CRM communications, the CRM Marketing Manager will play an essential role in our global mission to revolutionize the temporary staffing industry, ensuring we provide an industry-leading experience for our worker community (known as Flexers) and our clients through delivering the right message, to the right audience, at the right time.Your efforts will directly drive business impacts through meaningful life cycle engagement, partnering with stakeholder teams to deliver communications that engage and support customers, preempt challenges and build value for our brand and services.the CRM Marketing Manager will be part of a global CRM team primarily based in the US.RequirementsIn support of US operations:

  • Oversee the establishment and optimization of automated CRM communications supporting candidate conversion, building value to drive long-term retention and the promotion of tailored job opportunities.
  • Management and optimization of our CRM tech stack solution (email, SMS, in-app push notifications) with consideration of spending, efficiency, data integrity, tracking capability, and creative flexibility.
  • Operate a stakeholder model, supporting CRM requirements that span multiple teams as functional specialists through providing QA on campaign design, managing data segmentation, executing campaigns, and reporting on performance.
  • Run CRM experiments to test and advise on creativity, content, and frequency, and apply learnings to improve key performance metrics.
  • Own US vendor relationships, driving improvements in service, operation, data segmentation, and reporting & analysis.
  • Lead the development of a Preference Centre for contacts to manage communications.
  • Devise a Scheduling Framework, establishing guidelines over messaging frequency
  • Develop and manage a Communications Calendar, working with stakeholders to plan campaigns that align with the Scheduling Framework. Enter dot points of their day-to-day duties and responsibilitiesQualifications and Skills
    • Minimum of 4+ years experience in a customer marketing, email marketing, or engagement marketing role
    • Resilience and excellent stakeholder management experience in a complex environment
    • Experience with journey mapping, A/B testing, and post-campaign analysis
    • A Bachelor's degree or equivalent experience
    • A track record of demonstrable business results through testing and deploying effective marketing and lifecycle campaigns across different channels
    • A keen understanding of customer data, segmentation, and connection with databases
    • Previous experience in managing data integration of marketing automation systems
    • Knowledge of Braze or similar CRM product
    • Skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities
    • Ability to thrive in a fast-paced, collaborative team environment
    • A self-starting attitudeBenefits
      • $90,000- $110,000 base
      • Performance-based bonus
      • Medical, Dental, Vision, and 401K
      • Access to all Company & Employee Benefits
      • 25 days PTO (prorated) + Birthday Day Off
      • 8 Public Holidays
      • Laptop + WFH equipment
      • Amazing company culture
      • Hybrid working model - we work best collaboratively so we've provided a workspace where you'll thrive, whilst still giving the flexibility to work remotely when you need
      • Volunteer days
      • STIPs (Short Term Incentive Plan)
      • Regular team-building eventsYou'll fit right in at Indeed Flex if:
        • You've got some serious grit - we won't beat about the bush, this is no sunshine and daisies type of workplace, but we love that and if you do too, this is your place
        • You don't mind doing the work, whatever it is - you know and can see the impact potential at the end and you're in it for the long haul
        • Data is your heart and soul - you know you need it to drive you in the right direction
        • You're proactive and always willing to learn
        • You're a go-getter who loves a start-up / upscale environment - you know what we're about and you want to be a part of itOne final thing:
          • You're a great communicator and highly collaborative. We're best when we all pull in the same direction
          • You don't mind doing the work, whatever it is - you can see the impact at the end and you're in it for the long haul
          • Data is your heart and soul - you know you need it to drive you in the right direction
          • You're proactive and always willing to learn
          • You can navigate the ambiguity and high levels of autonomy in an upscale environment - you know what we're about and you want to be a part of itWe're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.Where legally permitted, Indeed Flex requires all individuals attending or working out of Indeed Flex offices or visiting Indeed Flex clients to be fully vaccinated against COVID-19. For positions that can only be performed at an Indeed Flex office, candidates must be fully vaccinated against COVID-19 and present acceptable proof of vaccination by the date of hire as a condition of employment. For positions that require some in-office work or in-person client meetings, exceptions to these in-office or in-person job requirements may be made at the discretion of the business through June 2022, at which point full vaccination will be required. Indeed Flex will consider requests for reasonable accommodation as required under applicable law. To qualify as being fully vaccinated against COVID-19 there should have been a two week period after receiving the second dose (or any government recommended booster shot) in a 2-dose COVID-19 vaccine series, or a two week period after receiving a single-dose (or any government recommended booster shot) in a single dose COVID-19 vaccine.

Keywords: Indeed Flex, Austin , CRM Marketing Manager, Advertising , Austin, Texas

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