Digital Marketing Specialist

Company: Bubb
Location: Austin
Posted on: January 15, 2022

Job Description:

Our client, simply put, help people get jobs. They provide job seekers control, ownership and choice and we're revolutionizing the job market in the process. And right now, they're hiring!Due to huge growth plans, they're searching for their very own Digital Marketing Specialist.About our client? Our client is the matchmaker for employees and employers. How does that work? Well, they're an on-demand marketplace helping Job Seekers and Employers have 100% control and choice over shifts worked in real time, through a platform that they've created. They want to enable Job Seekers to control their schedule completely, choosing the shifts they want to work, when they want to work them. Then on the other side, their platform enables Employers to book reliable, rated and verified staff immediately. We know, revolutionary right?!Our client, simply put, help people get jobs. They provide job seekers control, ownership and choice and we're revolutionizing the job market in the process. And right now, they're hiring! Due to huge growth plans, they're searching for a Digital Marketing Specialist. Responsibilities & duties will include: Experience managing and running search marketing campaigns, and demonstrated analytical and creative skills including PPC, Paid Social, Display, App campaignsImplementation - Managing and launching PPC, Social, Display, and App campaigns. Ensuring all strategic projects are on track and progress updates are supplied to other teamsReporting - You will be responsible for producing acquisition and retention performance analysis using data visualization from multiple sourcesOptimising - You should be able to confidently spot trends and insights that have a real impact on the success of Indeed Flex. Set and optimize the paid local distribution strategy for upper funnel and mid-funnelTeam Working - You will be working with cross-functional teams to design, build and roll out digital campaigns and improve the user journey and touchpointsProactivity - You should be confident in your knowledge of paid search and recommending strategies and tacticsExperience managing and running search marketing campaigns, and demonstrated analytical and creative skills including PPC, Paid Social, Display, App campaigns.Proven track record of delivering successful data-driven campaigns and optimizing conversions.Implementing data-driven strategies to drive traffic to our website, creating a coordinated plan across all channels, and developing all the various activities.Set and optimize the paid local distribution strategy for upper funnel "branded content" Qualifications & Skills Proven track record of delivering successful data driven campaigns and optimising user journeys.Experience of working with and marketing SaaS or B2C and B2B marketingUnderstanding of CRM and how it can help to improve leads quality and CLVAbility to demonstrate clear, effective and jargon-free communication creating simple solutions to complex problems.Have creative judgement and excellent understanding of digital marketing concepts, CRM, CLV and attributionA curious and quick learner - you'll learn about our product and verticals and be able to adapt your channel strategies and creatives with the different industry audiences.Creative, analytical and data-driven - ability to generate ideas, analyse data and propose how we can test and evolve to improve ROI continuously.ROI-driven and able to prioritise. Hardworking, dedicated and willing to go the extra mile.It'll be a bonus ifWorked with App campaigns and App tracking (appsflyer, firebase)Experience using CRM data to optimise campaigns and ROI.Experience with any of the following platforms, WordPress, Optimize, Salesforce, hubspot, Big Queries, Braze, Tableau, Google analytics 4.Experience in CRO, creative testing and A/B testing.Understanding of SEO best practices to increase organic traffic.One final thing Our client loves diversity and welcome all people from diverse backgrounds with open arms, no matter your race, age, sexual orientation, disability, gender, religion... you get the picture. They value you for you. Simply, because a better world is an inclusive world.So, if this sounds like the opportunity for you then hit the apply button right away!

Keywords: Bubb, Austin , Digital Marketing Specialist, Advertising , Austin, Texas